Sony TV’s

85″ Sony BRAVIA 4K HDR Ultra TV

Model:XBR-85X850G

$2999.99
  • MASTER Series TVs are meticulously engineered for excellence with the latest and greatest in TV technology
  • Millions of individual pixels are supercharged by the Pixel Contrast Booster for more vibrant colors to complement absolute OLED black.
  • Everything is upscaled to get close to 4K HDR with the Picture Processor X1™ Ultimate and 4K X-Reality PRO1,2
  • Pictures and sound in perfect harmony with Sony’s Acoustic Surface Audio+ technology plus Dolby Atmos compatibility
  • 4K HDR1 - HDR10, HLG, IMAX Enhanced4 and Dolby Vision™5 support for incredible detail and clarity
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Content appears with lifelike motion with Motionflow™ XR technology and native 120Hz refresh rate
  • Android™ TV with the Google Assistant gives you a genius TV with hands-free voice search
  • Enjoy studio-quality content with Netflix Calibrated Mode10
  • CalMAN auto calibration mode makes high-performance screen calibration easier than eve

77″ Sony BRAVIA OLED 4K HDR Ultra TV

Model:XBR-77A9G

$6999.99
  • MASTER Series TVs are meticulously engineered for excellence with the latest and greatest in TV technology
  • Millions of individual pixels are supercharged by the Pixel Contrast Booster for more vibrant colors to complement absolute OLED black.
  • Everything is upscaled to get close to 4K HDR with the Picture Processor X1™ Ultimate and 4K X-Reality PRO1,2
  • Pictures and sound in perfect harmony with Sony’s Acoustic Surface Audio+ technology plus Dolby Atmos compatibility
  • 4K HDR1 - HDR10, HLG, IMAX Enhanced4 and Dolby Vision™5 support for incredible detail and clarity
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Content appears with lifelike motion with Motionflow™ XR technology and native 120Hz refresh rate
  • Android™ TV with the Google Assistant gives you a genius TV with hands-free voice search
  • Enjoy studio-quality content with Netflix Calibrated Mode10
  • CalMAN auto calibration mode makes high-performance screen calibration easier than eve

85″ Sony BRAVIA 4K HDR Ultra TV

Model:XBR-85X950G

$4999.99
  • Full array local dimming & boosting for more exact dynamic contrast
  • X-tended Dynamic Range
  • Everything is upscaled to get close to 4K HDR with the Picture Processor X1™ Ultimate and 4K X-Reality PRO1,2
  • Pictures and sound in perfect harmony with Sony’s Acoustic Surface Audio+ technology plus Dolby Atmos compatibility
  • 4K HDR1 - HDR10, HLG, IMAX Enhanced4 and Dolby Vision™5 support for incredible detail and clarity
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Content appears with lifelike motion with Motionflow™ XR technology and native 120Hz refresh rate
  • Android™ TV with the Google Assistant gives you a genius TV with hands-free voice search
  • Enjoy studio-quality content with Netflix Calibrated Mode10
  • CalMAN auto calibration mode makes high-performance screen calibration easier than eve

65″ Sony BRAVIA OLED 4K HDR Ultra TV

Model:XBR-65A9G

$3799.9
  • MASTER Series TVs are meticulously engineered for excellence with the latest and greatest in TV technology
  • Millions of individual pixels are supercharged by the Pixel Contrast Booster for more vibrant colors to complement absolute OLED black.
  • Everything is upscaled to get close to 4K HDR with the Picture Processor X1™ Ultimate and 4K X-Reality PRO1,2
  • Pictures and sound in perfect harmony with Sony’s Acoustic Surface Audio+ technology plus Dolby Atmos compatibility
  • 4K HDR1 - HDR10, HLG, IMAX Enhanced4 and Dolby Vision™5 support for incredible detail and clarity
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Content appears with lifelike motion with Motionflow™ XR technology and native 120Hz refresh rate
  • Android™ TV with the Google Assistant gives you a genius TV with hands-free voice search
  • Enjoy studio-quality content with Netflix Calibrated Mode10
  • CalMAN auto calibration mode makes high-performance screen calibration easier than eve

55″ Sony BRAVIA OLED 4K HDR Ultra TV

Model:XBR-55A9G

$4999.99
  • MASTER Series TVs are meticulously engineered for excellence with the latest and greatest in TV technology
  • Millions of individual pixels are supercharged by the Pixel Contrast Booster for more vibrant colors to complement absolute OLED black.
  • Everything is upscaled to get close to 4K HDR with the Picture Processor X1™ Ultimate and 4K X-Reality PRO1,2
  • Pictures and sound in perfect harmony with Sony’s Acoustic Surface Audio+ technology plus Dolby Atmos compatibility
  • 4K HDR1 - HDR10, HLG, IMAX Enhanced4 and Dolby Vision™5 support for incredible detail and clarity
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Content appears with lifelike motion with Motionflow™ XR technology and native 120Hz refresh rate
  • Android™ TV with the Google Assistant gives you a genius TV with hands-free voice search
  • Enjoy studio-quality content with Netflix Calibrated Mode10
  • CalMAN auto calibration mode makes high-performance screen calibration easier than eve

85″ Sony BRAVIA 4K HDR ULTRA HD TV

Model:85X950G

$4999.99
  • Full Array Local Dimming & Boosting for more exact dynamic contrast
  • Everything is upscaled to get close to 4K HDR with the Picture Processor X1™ Ultimate and 4K X-Reality PRO1,2
  • X-tended Dynamic Range™ PRO 6x contrast range provides a wider range of brightness3
  • 4K HDR1 - HDR10, HLG, IMAX Enhanced4 and Dolby Vision™5 support for incredible detail and clarity
  • X-Wide Angle technology makes picture and color look great from anywhere in the room (75” and 85” class only)
  • On-screen action and motion look better than ever with X-Motion Clarity™ technology and native 120Hz refresh rate.
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Acoustic Multi-Audio produces an immersive Sound-from-Picture Reality™ experience
  • Android™ TV with the Google Assistant built in gives you a genius TV with hands-free voice search6
  • Enjoy studio-quality Netflix content with Netflix Calibrated Mode10
  • Compatible with Google Home9 Amazon Alexa10, and Apple® HomeKit™¹¹ for an even smarter home

75″ Sony BRAVIA 4K HDR ULTRA HD TV

Model:75X950G

$3299.99
  • Full Array Local Dimming & Boosting for more exact dynamic contrast
  • Everything is upscaled to get close to 4K HDR with the Picture Processor X1™ Ultimate and 4K X-Reality PRO1,2
  • X-tended Dynamic Range™ PRO 6x contrast range provides a wider range of brightness3
  • 4K HDR1 - HDR10, HLG, IMAX Enhanced4 and Dolby Vision™5 support for incredible detail and clarity
  • X-Wide Angle technology makes picture and color look great from anywhere in the room (75” and 85” class only)
  • On-screen action and motion look better than ever with X-Motion Clarity™ technology and native 120Hz refresh rate.
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Acoustic Multi-Audio produces an immersive Sound-from-Picture Reality™ experience
  • Android™ TV with the Google Assistant built in gives you a genius TV with hands-free voice search6
  • Enjoy studio-quality Netflix content with Netflix Calibrated Mode10
  • Compatible with Google Home9 Amazon Alexa10, and Apple® HomeKit™¹¹ for an even smarter home

65″ Sony BRAVIA 4K HDR ULTRA HD TV

Model:65X950G

$1999.99
  • Full Array Local Dimming & Boosting for more exact dynamic contrast
  • Everything is upscaled to get close to 4K HDR with the Picture Processor X1™ Ultimate and 4K X-Reality PRO1,2
  • X-tended Dynamic Range™ PRO 6x contrast range provides a wider range of brightness3
  • 4K HDR1 - HDR10, HLG, IMAX Enhanced4 and Dolby Vision™5 support for incredible detail and clarity
  • X-Wide Angle technology makes picture and color look great from anywhere in the room (75” and 85” class only)
  • On-screen action and motion look better than ever with X-Motion Clarity™ technology and native 120Hz refresh rate.
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Acoustic Multi-Audio produces an immersive Sound-from-Picture Reality™ experience
  • Android™ TV with the Google Assistant built in gives you a genius TV with hands-free voice search6
  • Enjoy studio-quality Netflix content with Netflix Calibrated Mode10
  • Compatible with Google Home9 Amazon Alexa10, and Apple® HomeKit™¹¹ for an even smarter home

55″ Sony BRAVIA 4K HDR ULTRA HD TV

Model:XBR-55X950G

$1399.99
  • Full Array Local Dimming & Boosting for more exact dynamic contrast
  • Everything is upscaled to get close to 4K HDR with the Picture Processor X1™ Ultimate and 4K X-Reality PRO1,2
  • X-tended Dynamic Range™ PRO 6x contrast range provides a wider range of brightness3
  • 4K HDR1 - HDR10, HLG, IMAX Enhanced4 and Dolby Vision™5 support for incredible detail and clarity
  • X-Wide Angle technology makes picture and color look great from anywhere in the room (75” and 85” class only)
  • On-screen action and motion look better than ever with X-Motion Clarity™ technology and native 120Hz refresh rate.
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Acoustic Multi-Audio produces an immersive Sound-from-Picture Reality™ experience
  • Android™ TV with the Google Assistant built in gives you a genius TV with hands-free voice search6
  • Enjoy studio-quality Netflix content with Netflix Calibrated Mode10
  • Compatible with Google Home9 Amazon Alexa10, and Apple® HomeKit™¹¹ for an even smarter home

75″ Sony 4K HDR ULTRA HD TV

Model:XBR-75X800G

$1799.99
  • 4K HDR, - HDR10 & HLG for advanced detail and clarity1,2
  • Upscale to a more natural picture with 4K X-Reality PRO7
  • Content appears with lifelike motion with Motionflow™ XR technology
  • Scenes appear more realistic with Dynamic Contrast Enhancer
  • Android™ TV with Google Assistant built in gives you a genius TV3,9
  • Compatible with Google Home4 and Amazon Alexa5 for an even smarter home
  • Slice of living design with built-in cable management
  • Download your favorite content, shopping, and gaming Apps from Google Play8
  • Live TV Streaming, no annual contract with PlayStation™

65″ Sony 4K HDR ULTRA HD TV

Model:XBR-65X800G

ON SALE FOR $1099.99
$1199.99
  • 4K HDR, - HDR10 & HLG for advanced detail and clarity1,2
  • Upscale to a more natural picture with 4K X-Reality PRO7
  • Content appears with lifelike motion with Motionflow™ XR technology
  • Scenes appear more realistic with Dynamic Contrast Enhancer
  • Android™ TV with Google Assistant built in gives you a genius TV3,9
  • Compatible with Google Home4 and Amazon Alexa5 for an even smarter home
  • Slice of living design with built-in cable management
  • Download your favorite content, shopping, and gaming Apps from Google Play8
  • Live TV Streaming, no annual contract with PlayStation™

55″ Sony 4K HDR ULTRA HD TV

Model:XBR-55X800G

$899.99
  • 4K HDR, - HDR10 & HLG for advanced detail and clarity1,2
  • Upscale to a more natural picture with 4K X-Reality PRO7
  • Content appears with lifelike motion with Motionflow™ XR technology
  • Scenes appear more realistic with Dynamic Contrast Enhancer
  • Android™ TV with Google Assistant built in gives you a genius TV3,9
  • Compatible with Google Home4 and Amazon Alexa5 for an even smarter home
  • Slice of living design with built-in cable management
  • Download your favorite content, shopping, and gaming Apps from Google Play8
  • Live TV Streaming, no annual contract with PlayStation™

49″ Sony 4K HDR ULTRA HD TV

Model:XBR-49X800G

$749.99
  • 4K HDR, - HDR10 & HLG for advanced detail and clarity1,2
  • Upscale to a more natural picture with 4K X-Reality PRO7
  • Content appears with lifelike motion with Motionflow™ XR technology
  • Scenes appear more realistic with Dynamic Contrast Enhancer
  • Android™ TV with Google Assistant built in gives you a genius TV3,9
  • Compatible with Google Home4 and Amazon Alexa5 for an even smarter home
  • Slice of living design with built-in cable management
  • Download your favorite content, shopping, and gaming Apps from Google Play8
  • Live TV Streaming, no annual contract with PlayStation™

43″ Sony 4K HDR ULTRA HD TV

Model:XBR-43X800G

ON SALE FOR $599.99
$649.99
  • 4K HDR, - HDR10 & HLG for advanced detail and clarity1,2
  • Upscale to a more natural picture with 4K X-Reality PRO7
  • Content appears with lifelike motion with Motionflow™ XR technology
  • Scenes appear more realistic with Dynamic Contrast Enhancer
  • Android™ TV with Google Assistant built in gives you a genius TV3,9
  • Compatible with Google Home4 and Amazon Alexa5 for an even smarter home
  • Slice of living design with built-in cable management
  • Download your favorite content, shopping, and gaming Apps from Google Play8
  • Live TV Streaming, no annual contract with PlayStation™

32″ Sony TV

Model:KDL-32W600D 32” class (31.5” diag) Built-in Wi-Fi® with HD TV

$299.99
  • Beautiful HD TV with the clarity and sharpness of X-Reality PRO™
  • Stream YouTube™ and more with built-in Wi-Fi®
  • Living-room friendly, slim design
  • Keep wires out of sight with discreet cable management
  • Precise motion clarity with Motionflow™ XR
  • Enjoy pure, natural audio with smooth reproduction

43″ Sony 4K TV

Model:XBR43X800E

$649.99
  • The dramatic contrast, color and detail of 4K HDR
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display
  • Android™ TV with Google Home compatibility gives you a genius TV
  • Lifelike motion with Motionflow™ XR technology
  • Improved contrast with enhanced brightness and black levels
  • 4K X-Reality PRO provides lifelike detail and clarity
  • Live TV streaming, no annual contract with PlayStation™ Vue
  • Just say what you want with Voice Search
  • Send entertainment from your smartphone to your TV with Google Cast™³

48 ” Sony TV

Model:KDL-48W650D 48” class (47.5” diag) Built-in Wi-Fi® with Full HD TV

$449.99
  • Stunning Full HD with the clarity and sharpness of X-Reality PRO™
  • Stream YouTube™ and more with built-in Wi-Fi®
  • Living-room friendly, slim design
  • Keep wires out of sight with discreet cable management
  • Precise motion clarity with Motionflow™ XR
  • Enjoy pure, natural audio with smooth reproduction

49″ Sony 4K HDR TV

Model:XBR-49X900F

$999.99
  • Full Array backlight with local dimming for more precise dynamic range
  • Everything you watch looks like 4K HDR1,7 with the X1™ Extreme processor and 4K X-Reality PRO
  • X-tended Dynamic Range™ PRO 6X contrast range provides a wider range of brightness10
  • 4K HDR¹,² - HDR10, HLG & Dolby Vision® for incredible detail and clarity9
  • Enjoy smooth and vibrant colors with TRILUMINOS™
  • Android™ TV with Google Assistant technology gives you a genius TV3,11
  • Compatible with Google Home4 and Amazon Alexa5 for an even smarter home

49″ Sony 4K TV

Model:XBR49X800E

$749.99
  • The dramatic contrast, color and detail of 4K HDR
  • Enjoy smooth and vibrant colors with TRILUMINOS™
  • Android™ TV with Google Home compatibility gives you a genius TV
  • Lifelike motion with Motionflow™ XR technology
  • Improved contrast with enhanced brightness and black levels
  • 4K X-Reality PRO provides lifelike detail and clarity
  • Live TV streaming, no annual contract with PlayStation™ Vue
  • Just say what you want with Voice Search
  • Send entertainment from your smartphone to your TV with Google Cast™³

55″ Sony 4K TV

Model:XBR55X800E

ON SALE FOR $799.99
$899.99
  • The dramatic contrast, color and detail of 4K HDR Enjoy s
  • Enjoy smooth and vibrant colors with TRILUMINOS™
  • Android™ TV with Google Home compatibility gives you a genius TV
  • Lifelike motion with Motionflow™ XR technology
  • Improved contrast with enhanced brightness and black levels
  • 4K X-Reality PRO provides lifelike detail and clarity
  • Live TV streaming, no annual contract with PlayStation™ Vue
  • Just say what you want with Voice Search
  • Send entertainment from your smartphone to your TV with Google Cast™³

55″ Sony 4K HDR TV

Model:XBR-55X900F

$1199.99
  • Full Array backlight with local dimming for more precise dynamic range
  • Everything you watch looks like 4K HDR1,7 with the X1™ Extreme processor and 4K X-Reality PRO
  • X-tended Dynamic Range™ PRO 6X contrast range provides a wider range of brightness10
  • 4K HDR¹,² - HDR10, HLG & Dolby Vision® for incredible detail and clarity9
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Android™ TV with Google Assistant technology gives you a genius TV3,11
  • Compatible with Google Home4 and Amazon Alexa5 for an even smarter home

55″ Sony Bravia OLED 4K HDR TV

Model:XBR-55A8F

ON SALE FOR $1999.99
$2499.99
  • OLED TV - Over 8 million self-illuminating pixels for perfect black and color
  • Everything you watch looks like 4K HDR¹ with the X1™ Extreme processor and 4K X-Reality PRO8,2
  • 4K HDR1,2 - HDR10, HLG & Dolby Vision® for incredible detail and clarity9
  • Pictures and sound in perfect harmony with Sony’s Acoustic Surface
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Vertical one slate design w/ hidden speakers / cable management
  • Android™ TV with Google Assistant technology gives you a genius TV3,10
  • Content appears with lifelike motion with Motionflow™ XR technology
  • Compatible with Google Home6 and Amazon Alexa7 for an even smarter6,7 home
  • Live TV Streaming, no annual contract with PlayStation™ Vue5
  • Download your favorite content, shopping, and gaming apps from Google Play™3,11

55″ Sony Bravia 4K HDR ULTRA HD TV

Model:KD-55X750F

$749.99
  • 4K HDR, - HDR10 & HLG for advanced detail and clarity1,2
  • Upscale to a more natural picture with 4K X-Reality PRO7
  • Content appears with lifelike motion with Motionflow™ XR technology
  • Scenes appear more realistic with Dynamic Contrast Enhancer
  • Android™ TV with Google Assistant technology gives you a genius TV3,9
  • Compatible with Google Home4 and Amazon Alexa5 for an even smarter home
  • Slice of living design with built-in cable management
  • Download your favorite content, shopping, and gaming Apps from Google Play8
  • Live TV Streaming, no annual contract with PlayStation™ Vue6

65″ Sony 4K HDR TV

Model:XBR65X900F

ON SALE FOR $1599.99
$1799.99
  • Full Array backlight with local dimming for more precise dynamic range
  • Everything you watch looks like 4K HDR1,7 with the X1™ Extreme processor and 4K X-Reality PRO
  • X-tended Dynamic Range™ PRO 6X contrast range provides a wider range of brightness10
  • 4K HDR¹,² - HDR10, HLG & Dolby Vision® for incredible detail and clarity9
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Android™ TV with Google Assistant technology gives you a genius TV3,11
  • Compatible with Google Home4 and Amazon Alexa5 for an even smarter home

65″ Sony 4K HDR Ultra HD TV

Model:XBR-65Z9D 65” class (64.5” diag) 4K HDR Ultra HD TV

ON SALE FOR $1999.99
$3999.99
  • Unprecedented brightness and black levels from the all-new Backlight Master Drive
  • Everything looks like 4K HDR¹ with the new 4K HDR Processor X1 Extreme
  • Ultra-dense full-array discrete LED control powers each LED individually
  • Brilliant contrast, color and detail of 4K HDR and X-tended Dynamic Range PRO
  • Colors come alive thanks to the TRILUMINOS® Display
  • Clear pictures without color banding from 4K HDR Super Bit Mapping
  • Dual Database Processing provides lifelike detail and clarity
  • Lifelike motion with Motionflow™ XR technology
  • Sophisticated slate design with champagne gold bezel
  • Android™ TV with Google Cast™, voice search & Play Store apps³
  • Home automation controlled directly from your TV
  • Just say what you want with Voice Search³
  • Send entertainment from your smartphone to your TV with Google Cast™³
  • Enjoy thousands of apps from Google Play™³

65″ Sony OLED TV

Model:XBR65A1E

ON SALE FOR $2999.99
$3199.99
  • OLED TV with perfect black and color.
  • 8 million self-illuminating pixels controlled by the X1 Extreme processor
  • The dramatic contrast, color and detail of 4K HDR¹, ²
  • Pictures and sound in perfect harmony with world’s first Acoustic Surface
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display and 4K HDR Super Bit Mapping
  • The stand and speakers disappear, leaving only a brilliant picture
  • Android™ TV with Google Home compatibility gives you a genius TV
  • 4K X-Reality PRO & Dual Database Processing provides lifelike detail and clarity
  • Live TV streaming, no annual contract with PlayStation™ Vue
  • Lifelike motion with Motionflow™ XR technology

65″ Sony Bravia OLED 4K HDR TV

Model:XBR-65A8F

ON SALE FOR $2899.99
$3499.99
  • OLED TV - Over 8 million self-illuminating pixels for perfect black and color
  • Everything you watch looks like 4K HDR¹ with the X1™ Extreme processor and 4K X-Reality PRO8,2
  • 4K HDR1,2 - HDR10, HLG & Dolby Vision® for incredible detail and clarity9 Pictures and
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Vertical one slate design w/ hidden speakers / cable management
  • Android™ TV with Google Assistant technology gives you a genius TV3,10
  • Content appears with lifelike motion with Motionflow™ XR technology
  • Compatible with Google Home6 and Amazon Alexa7 for an even smarter6,7 home
  • Live TV Streaming, no annual contract with PlayStation™ Vue5
  • Download your favorite content, shopping, and gaming apps from Google Play™3,11

70″ Sony 4k HDR Ultra HD TV

Model:KD-70X690E

$999.99
  • The dramatic contrast, color and detail of 4K HDR¹,³
  • 4K X-Reality PRO provides lifelike detail and clarity
  • Improved contrast with enhanced brightness and black levels
  • Lifelike motion with Motionflow™ XR technology
  • Quick access to Netflix™ & YouTube™ with a single click
  • Enhanced sound and clear dialog

75″ Sony 4K HDR TV

Model:XBR-75X850F

ON SALE FOR $1799.99
$2299.99
  • Take non-HDR content to the next level with the X1 processor and 4K X-Reality PRO
  • 4K HDR1,2 - HDR10, and HLG for incredible detail and clarity
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Improved contrast with enhanced brightness and black levels
  • Android™ TV with Google Assistant technology gives you a genius TV3
  • Compatible with Google Home4 and Amazon Alexa5 for an even smarter home
  • Download your favorite content, shopping, and gaming Apps from Google Play3

75″ Sony 4K HDR TV

Model:XBR-75X900F

ON SALE FOR $2599.99
$2999.99
  • Full Array backlight with local dimming for more precise dynamic range
  • Everything you watch looks like 4K HDR1,7 with the X1™ Extreme processor and 4K X-Reality PRO
  • X-tended Dynamic Range™ PRO 6X contrast range provides a wider range of brightness10
  • 4K HDR¹,² - HDR10, HLG & Dolby Vision® for incredible detail and clarity9
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Compatible with Google Home4 and Amazon Alexa5 for an even smarter home

75″ Sony 4K HDR Ultra HD TV

Model:XBR-75Z9D 75” class (74.5” diag) 4K HDR Ultra HD TV

ON SALE FOR $3999.99
$8999.99
  • Unprecedented brightness and black levels from the all-new Backlight Master Drive
  • Everything looks like 4K HDR¹ with the new 4K HDR Processor X1 Extreme
  • Ultra-dense full-array discrete LED control powers each LED individually
  • Brilliant contrast, color and detail of 4K HDR and X-tended Dynamic Range PRO
  • Colors come alive thanks to the TRILUMINOS® Display
  • Clear pictures without color banding from 4K HDR Super Bit Mapping
  • Dual Database Processing provides lifelike detail and clarity
  • Lifelike motion with Motionflow™ XR technology
  • Sophisticated slate design with champagne gold bezel
  • Android™ TV with Google Cast™, voice search & Play Store apps³
  • Home automation controlled directly from your TV
  • Just say what you want with Voice Search³
  • Send entertainment from your smartphone to your TV with Google Cast™³
  • Enjoy thousands of apps from Google Play™³

85” Sony 4K HDR TV

Model:XBR-85X850F

ON SALE FOR $2999.99
$3999.99
  • Take non-HDR content to the next level with the X1 processor and 4K X-Reality PRO
  • 4K HDR1,2 - HDR10, and HLG for incredible detail and clarity
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Improved contrast with enhanced brightness and black levels
  • Android™ TV with Google Assistant technology gives you a genius TV3
  • Compatible with Google Home4 and Amazon Alexa5 for an even smarter home
  • Download your favorite content, shopping, and gaming Apps from Google Play3

85″ Sony 4K HDR TV

Model:XBR-85X900F

$3999.99
  • Full Array backlight with local dimming for more precise dynamic range
  • Everything you watch looks like 4K HDR1,7 with the X1™ Extreme processor and 4K X-Reality PRO
  • X-tended Dynamic Range™ PRO 6X contrast range provides a wider range of brightness10
  • 4K HDR¹,² - HDR10, HLG & Dolby Vision® for incredible detail and clarity9
  • Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 4K HDR Super Bit Mapping
  • Android™ TV with Google Assistant technology gives you a genius TV3,11
  • Compatible with Google Home4 and Amazon Alexa5 for an even smarter home